
The Digital Marketing Executive will be responsible for planning, executing, and monitoring digital marketing activities for the hospital to improve brand visibility, patient engagement, and lead generation. This involves managing social media, SEO support, content coordination, campaign execution, analytics tracking, and online reputation management. The candidate should have strong digital marketing knowledge, creativity, communication skills, and the ability to promote healthcare services professionally.
* Plan and execute digital marketing campaigns for hospital services, specialties, and health awareness programs.* Manage social media pages by creating, scheduling, and monitoring engaging healthcare content.* Support SEO activities including keyword research, content optimization, and website performance tracking.* Coordinate with doctors, departments, and designers to prepare accurate promotional content.* Run and monitor paid campaigns on platforms such as Google, Meta, or other digital channels.* Track leads, inquiries, campaign performance, and conversion data for management reporting.* Maintain online reputation by monitoring reviews, patient feedback, and social media responses.* Create content ideas for posts, reels, blogs, videos, and healthcare awareness campaigns.* Analyze website traffic, social media insights, ad performance, and engagement metrics.* Ensure all digital communication follows hospital branding, ethical, and healthcare advertising standards.* Coordinate with agencies, vendors, and internal teams for campaign execution and creative delivery.* Support email, WhatsApp, and SMS marketing activities for patient engagement.* Identify digital growth opportunities based on competitor analysis and healthcare trends.* Prepare weekly and monthly digital marketing reports with key performance insights.* Contribute to improving hospital visibility, patient trust, and digital lead generation.
SRM Global Hospitals is a world-class super-specialty healthcare institution located in Kattankulathur, Chennai, Tamil Nadu. Established under the prestigious SRM Group, the hospital combines advanced medical technology, internationally trained specialists, and patient-centered care to deliver comprehensive healthcare services. With over three decades of healthcare experience behind its foundation, SRM Global Hospitals has emerged as a trusted destination for quality medical treatment and compassionate care.
Situated in the serene surroundings of SRM Nagar, Kattankulathur, SRM Global Hospitals was created with a vision to provide global-standard healthcare services while ensuring comfort, accessibility, and convenience for patients. The hospital features modern infrastructure, a streamlined patient experience with minimal waiting time, and a healing environment designed to support recovery and well-being.
To become a globally reputed hospital delivering high-quality, patient-centric healthcare services for the well-being of humanity.
To provide patient-friendly healthcare services of global standards in an ethical, timely, and cost-effective manner while ensuring excellence in medical outcomes and patient satisfaction.
SRM Global Hospitals houses multiple Centers of Excellence dedicated to specialized healthcare, including:
The hospital is equipped with:
SRM Global Hospitals provides comprehensive healthcare services across numerous specialties, including:
The hospital is guided by the vision of Dr. P. Sathyanarayanan, a renowned entrepreneur and education leader whose commitment to excellence has driven transformative growth across healthcare, education, technology, and research sectors.
SRM Global Hospitals operates on strong principles that guide every aspect of patient care:
The hospital caters to patients from around the world through dedicated international patient support services, including:
SRM Global Hospitals continues to redefine healthcare excellence by integrating advanced technology, clinical expertise, and compassionate care to improve lives and build a healthier future for communities in India and beyond.
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